1. In what way does your media product use, develop or challenge forms and conventions of media products?
In our film, we aimed to show a Thriller genre of film with supernatural elements. We brought this across in the scenes leading up to Hayden finding Gianni by showing
POV shots of someone following Hayden in the forest.
This is similar to the opening of the film the sixth sense in which little is shown of what is happening or of the intruder in the main protagonists house until the reveal, much like our movie.
Also drawing parallels with this film, our movie also involves a confrontation between the two characters as Gianni confronts Hayden in the forest with a sword and talking about a character who the audience learns is dead. The scene ends violently with Gianni attacking Hayden and promptly killing him. This sets up the scene for the rest of the film. Again similar to the Sixth Sense in which we drew many ideas from as source material. The intruder confronts the psychologist in his house and again talking about a past event that he is angry and upset about and the confrontation ends in the character played by Bruce Willis being killed violently as a result of the confrontation.
2. How does your media product represent particular social groups?
The social
groups used in this film are very limited due to their being only two actors on-screen and both of which are young males. The two men portrayed in the film are on different standing points throughout the opening. Hayden
defies the stereotypes by being a passive type of man, not looking for a fight whereas Gianni conforms to the dominant association with males by being overbearing and violent towards Hayden, ending in Hayden's death. The idea
for the rest of the film is to show the transformation of the two characters until these roles have been reversed almost entirely and make Hayden the dominant one.
This appeals to the people who see the film as the audience is primarily male focused and they should be able to connect to the two men on the screen. While this is indeed possible with female actors, the
audience would not connect with them as strongly because they do not see the similarities between themselves and the characters and it is well known that people like familiarity in a film.
Again back to the Sixth Sense, though this takes a twist on the social groups. Once again, the two people mainly involved in the confrontation (aside from the protagonist's wife) are male, though the dominant one is Bruce Willis and the intruder is scared and angry at the same time.
3. What kind of media institution might distribute your media product and why?
I think that this type of film would be a medium budget product due to not needing a lot of special effects,
CGI and would not be aiming at a high budget distributor because of this. An ideal company to use for the product would be
Elstree Studios because of their medium budget and residence in the UK. While out film is similar to products like The Sixth Sense, it would be better suited to having a smaller distribution company so that if it is not a huge hit in the box office then we would not have to worry about making back the millions we have spent in production for a simple storyline that we have.
It would be released in cinemas and on DVD to gain maximum profit from the film. It would not be shown in all cinemas but mostly in the multiplexes and the main cities to draw in as many people as it possibly could. If it were to be shown in smaller cinemas, it wouldn't get the amount of revenue able to keep the film from making a loss. The DVD sales are to boost the sales of those who missed it in the cinema or those who saw it in the cinema, enjoyed it and want to watch it again.
There are few opportunities for franchising for this movie in several ways,such as toys and merchandise. However, there are some ways that you can market this film. Movie posters and memorabilia such as wax models of the actors and
collectables. Other than that, there couldn't be much of a market because of the 18+ content that would be within this film.
4. Who would be the audience for your media product?
The audience for this media product would be people aged between 18 and 35 years old, primarily male but available for both genders to watch and be entertained easily. This age group is chosen because these are the people statistically most interested in the thriller and supernatural genres.
Once again I must reference the Sixth Sense, as the film appealed mainly to males and they were a large quanitity of the viewing figures.
Our film would most likely be an 18 rating due to the amount of gore, violence and language that would be shown in the rest of the film. As this is a sample of the opening, not much of that content is shown in the film and would be saved for later.
http://www.bbfc.co.uk/5. How did you attract/address your audience?
Since our intended audience is males aged between 18 and 35 years old, we decided to make the film that was not intended to be scary, but to thrill the audience, hence why it is being shot as a thriller. These scenes are realised with the use of not showing the antagonist in the opening until the last possible moment and showing shots from behind the protagonist implied to the viewers that someone was watching the character from behind, building suspense and tension to find out who it is or if there is anyone there at all.
Also is the off-screen death of Hayden. We see the sword plunge into him and it fades to black. This was done by covering the lens with a black coat quickly after the sword was plunged down and looked very effective. It showed what had happened without spelling it out for the reader.
6. What have you learnt about technology from the process of constructing the product?
Now that the film product is finished, I have learnt much on how to use both a HD camera as well as different tripod techniques to make filming look much smoother and less dragging to watch (eg. cutting down travelling scenes with nothing happening in).
A strength of using HD cameras is that it gives a much higher quality of film to watch, edit and enjoy. The downsides to it are that it is difficult to lear how to use properly. Secondly, it uses up a lot of space very quickly on the recording equipment so tyhe shots must be shot only if they are intended to be used in the film. Alternative shots must be kept to a minimum due to the limited film space we had to work with.
Manyt problems we faced was firstly finding a proper location. Some time was lost trying to find the perfect place to film. Secondly was the weather. The film's weather must be sunny and dry to film outdoors with the expensive equipment and due to it being shot in the spring, there were few days that let us film outside. We resolved these issues by taking the equipment out in our own time to shoot and managed to finish it in one day in the space of 4-5 hours of filming.
Although we used no new equipment aside from the previously mentioned HD camera. However, we managed to edit on new programs such as LiveType and Final Cut Pro. This was a more detailed editing software and we were able to learn how to use this programming to make our film look more professionally manufactured.
Looking back to your preliminary task, what do you feel that you have learnt in the progression from it to the full product?
I feel that I have learnt how to better shoot a film and organise the shots leading up to filming on location. I believe that going from a small classroom to an outdoor setting was a big step up and helped me to better understand setting mood and pacing into a film rather than showing events happening on-screen.
Secondly, I have learnt how to better edit a film in advance. I know now how to smoothly make shots progress into the next without awkward jump cuts and now know how to enhance audience immersion through use of music, theme and certain types of shot used.
The types of shot we use in the film has improved too. Our film has uses of eyeline matches, match on action and multiple uses of point of view shots. All of these have improved considerably from the preliminary task when it was very restricting to put all of these shots into the scene without making them feel out of place for the viewer.
The equipment use is much more confortable and less clunky and confusing as was first thought. I can now manouver a camera effectively and produce certain believable shots to use on screen. However, the place where I have learned the most is editing. I can put music tracks into the film, how to use the editing software to the best of my ability, use the different tools to get desired effects for the film and turn a bunch of shots into a short opening that has a mood and feel to it.